2021: AT A GLANCE

MISSION

In its third year, Wynwood Pride returned with an expansive neighborhood-wide plan that put a spotlight on local Wynwood businesses. Restaurants, bars, shops, galleries, and other spaces worked together with the Wynwood Pride team to officially welcome the LGBTQ+ Community and its allies back to Wynwood after a year apart during a global pandemic. The event was in benefit of three organizations making strides in the fields of YOUTH: YES Institute / HEALTH: Planned Parenthood of South, East, and North Florida / JUSTICE: Equality Florida. It was a new kind of Pride experience that cemented Wynwood as a top LGBTQ+ destination for both locals and visitors alike. The weekend culminated with blowout performances from Charli XCX, Honey Dijon, Kandy Muse, Miss Toto, and more. The event kickoff took place at The Oasis on June 18, 2021, followed by the neighborhood-wide takeover on June 19th. The Wynwood Business Improvement District (BID) partnered with Wynwood Pride once again to host a wide range of activations in iconic neighborhood hot spots like The Oasis, 1-800-Lucky, Coyo Taco, Freehold, R House, Pizza & Beer, Veza Sur, No. 3 Social, Pilo’s Tequila Garden, and more. The weekend was a glittering marathon of live concert series, neighborhood-wide drag shows, all-day dance parties, surprise celebrity appearances, and immersive art installations.

PHILANTHROPY

A total of $27,511.70 was raised in 2021 for Wynwood Pride Inc. and its beneficiaries making strides in the fields of YOUTH: YES Institute / HEALTH: Planned Parenthood of South, East, and North Florida  / JUSTICE: Equality Florida

VISIBILITY

The 3rd Annual Wynwood Pride festival had the benefit of being featured in local, state, and national June Pride Month press and media. Wynwood Pride was featured in Vogue Magazine, NBC6 Miami, The Miami Herald, The Miami New Times, Aventura Magazine, and articles on Greater Miami Convention & Visitors Bureau, MiamiDade.gov, and more.

LOCAL GOVERNMENT

Highlights include Miami Dade County Mayor Daniella Levine Cava issuing a proclamation for Wynwood Pride and attending the ribbon-cutting ceremony on opening day.

ATTENDANCE

approximately 15,000 over 2 days.

PHILANTHROPY

A total of $27,511.70 was raised in 2021 for Wynwood Pride Inc. and its beneficiaries making strides in the fields of YOUTH: YES Institute / HEALTH: Planned Parenthood of South, East, and North Florida  / JUSTICE: Equality Florida

LOCAL GOVERNMENT
– Highlights include Miami Dade County Mayor Daniella Levine Cava issuing a proclamation for Wynwood Pride and attending the ribbon-cutting ceremony on opening day.

TALENT DIVERSITY

Out of 128+ artists booked for the event:

80% were local hires

76% were from diverse backgrounds

78% identified as LGBTQ

59% identified as female

IMPACT

The Social Media Monitoring Report from May 29th to June 27th :

– 1.1 million reached across Facebook, Twitter, & Instagram

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